20 November, 2012

Recommended book 'Laws of Simplicity'

Jeremy recommended the book 'Laws of Simplicity' by John Maeda.
I've been heard about John Maeda and seen his work through some books. 
He is great designer so it seems quite good for me to read this book.

http://lawsofsimplicity.com/

Manifesto


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JOONG GUL RO
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PG01 : Research Process
MA Communication Design
RAVENSBOURNE





- MANIFESTO -



Lead Question


How to make people being curious and a voyeur?


My background is advertising. When I worked in advertising industry, I always thought about the effective ways of getting attention from the public. Because the main purpose of advertising is to make
people pay attention to a product or service and ultimately consume.
In my view, curiosity and voyeurism is very effective for an advertising and marketing industry, also fine art, contemporary art and film. Therefore, there are many things about voyeurism in all types of the arts and design.
My research key words are voyeurism and curious. In my opinion, every person has this kind of desire and instinct.





23 October, 2012